Companies are wasting money, losing profits and missing market opportunities through disjointed investments in sales and marketing content, tools, training and development. The result is value propositions that do not translate well and fail to attract the attention and interests of multiple decision makers across the enterprise. This "sales and marketing divide" has been hotly debated and long discussed by academia, consultants, technology vendors, and other "point" providers—but no clear solution has surfaced, until now. Listen to Chris Deren, CEO of SellMasters, and Diane Emo, President of CMM Group, in this Webinar to learn about The Resonate™ System—an integrated solution that equips enterprise sales and marketing professionals with the tools, training and coaching they need to increase their "conversational competency" and win more business. This Webinar is ideal for CMOs, sales and marketing VPs, sales training executives and others tasked to deliver effective sales and marketing messages.

Chris Deren was a keynote speaker at the SLAM (Sales, Licensing, Alliances & Marketing for Software Companies) Conference. Click the button to the left to watch his presentation, titled The Perfect Conversation Between Software Buyer and Seller.