December 5, 2005 – BOSTON, MA – SellMasters, a leading provider of sales performance optimization (SPO) services, today announced the availability of two new offerings designed to streamline sales opportunity qualification and management; the SOS™ 1-Day Workshop and the SOS™ Application.

The SOS™ (Sales Opportunity SnapShot) Workshop is a one-day instructor-led course targeted at sales, sales management and business development professionals who want to more effectively qualify and manage sales opportunities, including profiling the buying influences for relevant executive decision makers. The SOS™ Application is the companion tool to the SOS Workshop. It extends and reinforces the workshop learning by giving the sales force an intuitive, easy-to-use interface that tracks all key data points and progress made throughout the opportunity cycle. The SOS Application also includes the Influence Map™ which offers a graphical view of all the key decision makers, their roles, degree of influence on the opportunity, influence over each other, accessibility and frequency of contact and relationship with the selling company.

The SOS Application is included in the cost of the SOS Workshop and can be used stand-alone or as an integrated application with Salesforce.com (Professional and Enterprise Editions).

"SOS represents a significant improvement in the way opportunities can be quickly assessed, qualified and managed", said Chris Deren, CEO of SellMasters. "Now, our clients will be able to increase the number of well-qualified deals that can be managed at any one time and Salesforce.com customers will do so seamlessly", Deren added.

About SellMasters
SellMasters is a sales performance optimization (SPO) company, providing tools, methodologies, training, coaching and consulting designed around today's sales challenges and years of research. All SellMasters offerings can be customized around a company's existing sales practices and challenges, CRM system, and methodology investments-and conveniently delivered to sales professionals through classroom instruction, real-time coaching and self-paced learning via the Web and mobile devices. Headquartered in Boston, MA, SellMasters serves leading software and other high-tech companies such as MRO Software, Rockwell Collins, Computer Associates and IBM. Additional information is available at www.sellmasters.com.

Contact Information:
Dan Cote
SellMasters, Inc.
508-423-1294
dcote@sellmasters.com

© 2005 SellMasters, Inc. All rights reserved. SellMasters and the SellMasters logo, Power Prospecting, and Negotiation Alchemy are service marks of SellMasters, Inc. All other names and trademarks are the property of their respective holders.

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